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SIFEI (FAY)  LIU

L: Leadership & Learning

C: Communicative & Cooperative

P: Persistence & Perfectionism

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Education

2018.9 - 2022.6

CPA Canada (Accounting)

Bachelor of Management
Zhongnan University of Economics and Law

GPA: 3.80/4.00

Main Coursework: Statistics, Econometrics, Advanced Financial Accounting, Performance Management...

Other Achievements: Vice President of Fitness Club, The First Prize of Star of Outlook English Talent Competition, The First Prize of Undergraduate Research Forum...

2022.7 - 2023.5

Master of Quantitative Management: Business Analytics (Risk Track)
Fuqua School of Business, Duke University

Main Coursework: Data Science for Business, Decision Analytics & Modeling, Data Visualization, Fraud Analytics...

Other Achievements: Captain of Blue Devils Badminton Team...

Professional History

Past Positions

Jul.-Aug. 2020

Audit,
Zhongming Accounting Firm of Zhejiang

  • Assessed client transactions relative to eight other firms, establishing authenticity of Sonata project sales in preparation for IPO

  • Collaborated on team of three to deliver due diligence on Shanghai Yun’en Project within four days

Jan.-Apr. 2021

Strategic Consultant, 
EY-Parthenon

  • Benchmarked financial performance and analyzed value chain; researched background of client REWE and EY port optimization solutions, charting novel organization and increasing bid rate by 5%

  • Collected, simplified and visualized data imported from financial statements or National Bureau of Statistics using Excel and Stata, generating insight into  transactions between mainland China and Hongkong in the past decade

  • Transforming proposal and research into professional commercial PowerPoint, translating from English to Chinese in two days for EY Intelligence Port Optimization

Aug.2021-Jan. 2022

Financial Analyst,
Sina Weibo

  • Developed weekly revenue and KPI reports to analyze user engagement and monetization trends across digital products

  • Performed budget-versus-actual variance analysis and presented findings to finance managers

  • Built financial models to evaluate the impact of pricing and product strategy changes on revenue growth

  • Collaborated with product and operations teams to analyze transaction data and identify opportunities for process improvement

  • Assisted in monthly financial reporting and management dashboard preparation

Mar.2023-Jun. 2023

Modeling Project Manager,
Fifth Third Bank

  • Led team to brainstorm regularly about methodology of modeling based on clients’ needs

  • Collaborated to use API to get access to the environment index and manually download ESG and 10-K report of 100 public financial institutions so that we can conduct sentiment analysis for both sources, using Python and R and applying self-developed ESG dictionary

  • After calculating self-promotion score derived from sentiment analyses for each company, we used bootstrapping and linear regression to detect outliers as suspicious greenwashing companies

Jul.2023-Present

Senior Accountant,
Taos Global Group

  • Achievements: Offered promotion to Accounting Manager in LA branch office and equity participation based on top performance

  • Processed payroll in QuickBooks and filed taxes for 50+ clients, supporting journal entry recording, revenue and expense tracking, and the preparation of financial statements and corporate tax returns

  • Managed ACH billing, revenue reporting, cash flow monitoring, and account reconciliations across multiple branches, ensuring accuracy and strengthening internal controls

  • Analyzed financial data and improved reporting efficiency using advanced Excel functions including VLOOKUPs and Pivot Tables

  • Collaborated with branch managers, clients, and regulatory agencies to support compliance, assess operational risks, and manage AML and licensing requirements for clients in money services and logistics industries.

My Sports Spirits

Apart from thriving academically and professionally, I also love all kinds of sports and I've been playing sports for my whole life! It is undeniable that my sports spirits have brought along some treasures, which benefit me in every area that I reach, including being:

  • persistent but flexible

  • competitive but cooperative

  • positive but cautious

  • alt.text.label.LinkedIn

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